Factors influencing customer engagement with branded content in the social network sites of integrated resorts

Published in Asia Pacific Journal of Tourism Research, 2016

Recommended citation: Lei, S. S. I., Pratt, S., & Wang, D.* (2017). Factors influencing customer engagement with branded content in the social network sites of integrated resorts. Asia Pacific Journal of Tourism Research, 22(3), 316-328. https://doi.org/10.1080/10941665.2016.1250792